In this episode, we dive into exciting collaborations and promotional ideas from top brands like Crocs, Taco Bell, Coors Light, Cholula, and Raising Cane's Chicken Fingers.
Crocs and Taco Bell announced a limited-edition Mellow Slide - a perfect blend of the two brands' identities. Crocs leverages partnerships with influential brands, such as Disney, Marvel, NBA, Star Wars, and Nickelodeon, to engage audiences.
Cholula did a collab with and UPRISERS, a streetwear brand committed to uplifting underrepresented communities. Their limited-edition merch flew off the shelves, underscoring the potential of branded merch in connecting with younger audiences.
Coors Light's has a creative workaround NFL's advertising restrictions, introducing a refreshing 'bear' (not beer!) that supports a charitable cause. We question the strategy of limited pre-sales and emphasize the importance of fulfilling customer demand.
And we wrap up with Raising Cane's Chicken Fingers: first, a store designed by Post Malone and and it's collector cup promotion. We also take a peek at the new flagship store in Times Square and their location-specific merch.
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#bigpromotions #biggerfish #mybigpromo #bigpromoswag #swag #merch #promotionalproducts #podcast
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This week's topics:
0:36 Taco Bell Teams With Crocs on 'Live Más' Mellow Slides
https://www.foodandwine.com/taco-bell-crocs-mellow-slides-7547194
Taco Bell X Crocs Mellow Slide
https://www.crocs.com/p/taco-bell-x-crocs-mellow-slide/208613.html
2:39 Cholula® Announces Limited-Edition "La Familia" Streetwear Collection with UPRISERS
https://www.prnewswire.com/news-releases/cholula-announces-limited-edition-la-familia-streetwear-collection-with-uprisers-301856767.html
Cholula Hot Sauce on Instagram
https://www.instagram.com/p/CtwNkaHNSG1/
UPRISERS X Cholula Three Generations Set
https://weareuprisers.com/products/uprisers-x-cholula-three-generations-set
UPRISERS X Cholula Iconic Cap Set
https://weareuprisers.com/products/uprisers-x-cholula-drop-kit
7:03 Patrick Mahomes, Coors Light introduce Coors Light Bear
https://www.molsoncoorsblog.com/patrick-mahomes-coors-light-bear
The Coors Light Bear Golf Club Cover
https://shop.coorslight.com/products/coorslightbear
Patrick Mahomes sells Coors Light flashlights for charity
https://www.usatoday.com/story/nfl/kansas-city-chiefs/2022/07/18/patrick-mahomes-sells-coors-light-flashlights-charity/10079061002/
15 and the Mahomies Foundation
https://www.15andthemahomies.org/
7:03 Post Malone, Raising Cane's collaborate on new collector's cups
https://www.usatoday.com/story/money/food/2023/06/21/post-malone-raising-canes-exclusive-collectors-cups/70341502007/
Raising Cane's
https://raisingcanes.com/postmalone/
8:33 Raising Cane's Marks Big Apple Debut with Global Flagship in Times Square
https://www.prnewswire.com/news-releases/raising-canes-marks-big-apple-debut-with-global-flagship-in-times-square-301862619.html
Bringing Our One Love to The Big Apple with the Global Flagship in Times Square
https://raisingcanes.com/news/ny-timessquare-opening/
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